Cereal/Soda/Soup are all in trouble. The āBIG BRANDSā are losing shares to smaller competitors and itās causing them to snap up some of these startups. Oreoās parent purchased āTateās cookies for $500 millionā and general mills purchased pet food company Blue Buffalo for $8 BILLION. Itās interesting to watch the changes with technology and startups and how thatās shaking up traditional habits. Get the full story HERE!
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